Kiko Kostadinov's ASICS Novalis "Season 2" Campaign Explores Deep Meditation

Ahead of the release of the ASICS Novalis Gel-Styrax in Black, Kiko Kostadinov has revealed its latest campaign for the shoe. Lensed by photographer and filmmaker, Frank Lebon, the campaign centers on a "Sound Mind, Sound Body" concept, where he records four participants throughout their meditative practices.Using a long exposure, Lebon captured the subtle motions of the models during 8 - 9 minutes of meditation. Boasting a soft blur effect, the final images document the slight changes in the mo...